Floor Intelligence
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O010 · Unspecified · 2026-07-20 · 30:44

18k Diamond Ring

First-time party shopped band-style and single-diamond rings in yellow/rose 18k, including blue-stone options. Mother was shown pieces on video call because phone photos are blocked. Tried large sizes then settled on a very small finger (around size 4) that is not ready in stock. Agent quoted ~₹53.5k for an ~4g size-18 path, then ~₹28.5k (GST-in) for the small custom ring with lump-sum making cut to ₹3,750, ~10-day make. No advance taken; size-4 custom order left open at close.

Customer/
7 of 16
Follow-up · ₹28,500 quoted
SOP stages
Welcome
3 of 3
All covered.
Product knowledge
2 of 5
Missing: Purity explained, HUID / hallmark explained, Diamond quality explained.
Commercials
2 of 2
All covered.
Trust & close
0 of 2
Missing: Exchange policy explained, Buyback policy explained.
Relationship capture
0 of 4
Missing: Google review asked, Loyalty scheme pitched, Birthday captured, Anniversary captured.
0:00 / 30:42
grid ±5s · no audio filespace · ←/→ ±5s · J/K moments
Key moments
MERBand / delicate look stated
delicate look माजे... Band concept
“Want a delicate look — band concept.”
SLS9kt path mentioned
नौ karat में जो है
“There is a nine-karat option.”
OPSPhotos blocked; video for mother
Photos allowed होते हैं ना? ना photo allowed. Video call... Mommy ने
“Photos not allowed — video call mother instead.”
SLSHospitality offered
चाय, coffee... Green tea, lemon tea
“Tea, coffee, green tea, lemon tea.”
OPSIGI referenced
IGI
“IGI.”
OPS₹53k quote on ~4g 18k
चार gram... 16% making... fifty three five fifty
“~4g with 16% making — about ₹53,550.”
OPSSmall-finger estimate ₹28k
अट्ठाईस हज़ार ना आसपास
“Around ₹28,000.”
OPSMaking cut to ₹3,750
Three seven five zero पूरा बीस... first time
“₹3,750 making on the whole piece — first time.”
OPS~10-day make window
minus ten days के मिला है
“About ten days.”
MERSize 4 must be made
चार number का size. अपने को बनाने... No number
“They want size 4 — we have to make it; no ready size.”
Actions from this conversation
HighMerchandising
Stock size 4–6 single-diamond bands
Party preferred a size-4 last-finger look; nothing ready. Add micro sizes in yellow/rose 18k band and solitaire styles.
HighSales
Confirm custom size-4 order with advance
~₹28.5k path with ₹3,750 making and ~10-day make was on the table. Call back, lock size, and take booking before the making concession is forgotten.
MediumStore operations
Standardise video-call demo when photos blocked
Mother approval depended on video call because photos are disallowed. Train a clean video-demo SOP (angles, weight, size board) so remote decision-makers can approve faster.
MediumSales
Measure finger before design deep-dive
Size was clarified late after thicker samples failed. Make sizing the second step after greeting on ring walks.
LowMarketing
Capture first-time + influencer attribution
Agent noted first-time visit; mother was the remote approver. Add first-visit source and 'family influencer' fields at quote stage.